AI IN ACTION

Solutions

We made translations on GrabChat more accurate. Here’s how.
When we received feedback that these translations were occasionally inaccurate, we put together an engineering squad to build an in-house translation model.
September 19, 2024
Regional
The AI technology that gives Grab’s copywriting tool Mystique its voice
We leverage Grab’s data to craft creative, personalised messages at scale with machine learning and generative AI.
September 6, 2024
Regional
Meet Mystique, the AI-powered copywriting tool that helps Grab communicate effectively
Our in-house copywriting tool boosted engagement rates and reduced our creative teams’ workload
September 6, 2024
Regional
With automated menu translations, GrabFood merchants reach more consumers
Our accurate menu translation models take the guesswork out of ordering food in a foreign language.
August 16, 2024
Here’s how we designed the camera that helped us map Southeast Asia
From small alleyways to footpaths, our latest camera was designed to map the region more efficiently than before.
June 25, 2024
Regional
From map-making cameras to food lockers: Grab’s global IoT team develops smart devices in-house
Internet-of-Things (IoT) devices are already all around us. Here’s how they make the Grab user experience better every day
June 14, 2024
Regional
Grab’s Help Centre articles are now available in Chinese, thanks to machine translation
Machine translation is helping us on our mission to make Grab as accessible as possible for diverse users.
February 9, 2024
How Grab uses AI to generate more precise delivery instructions
Delivery-partners making their way to consumers will now see pop-ups that display information such as nearby landmarks to help them get to consumers sooner.
January 29, 2024
How Grab’s tenth hackathon helped fast-track generative AI ideas from pilot to launch
Grab completed its tenth Grabathon last year, encouraging employees to build experimental features based on generative AI. The recurring event is a cornerstone of innovation at Grab.
January 26, 2024