ULA, an Indonesia-based wholesale e-commerce platform, has recently partnered with GrabDefence to protect its business from fraud and abuse. ULA is a marketplace for retailers and warung owners, providing them with working capital and inventory sourcing. They recognised that they were operating in a market where fraud and abuse were rampant. Abuses like account takeovers (ATO), fake accounts and promo frauds can be a menace to a rapidly growing company without the right fraud management system to protect its platform while ensuring the best user experience.
As Kenji Jahja, Head of Risk and Compliance in ULA shared, “We consider GrabDefence (GD) as a solution that has ‘been there, done that’ for a long time, and we expect GD to provide us with the best fraud protection while maintaining a great user experience.”
To help ULA better understand the users and protect their platform, GrabDefence will deploy its device intelligence and device fingerprinting technology. ULA will also have access to GrabDefence’s rule engine, a dynamic and highly customisable anti-fraud web-based tool which can help address fraud activities in real time. Additionally, ULA will also be able to manage and monitor its fraud users through GrabDefence’s OnePortal tool, which will provide live data for investigations.
Puneet Gambhir, Head of GrabDefence, shares that “Our partnership with ULA goes beyond vendor-customer relationship and we are very much invested in their success. We work closely with the team to iterate and continuously improve our fraud prevention measures to ensure we can offer them the protection needed for the long haul.”
As Kenji Jahja, from ULA, echoes this sentiment, “The team at GD has shown a high level of professionalism in working with us since the beginning of our partnership, and we expect the same in our future collaborations.”
For more information about ULA, please visit https://landing.ula.app
